Berluti celebrates the racing spirit in its Milan store

On the cusp of the snow season, the Maison orchestrated this pivotal moment as an Alpine overture, alive with the energy and exhilaration of top-flight ski competitions. 

Berluti welcomed friends of the Maison to its Milan boutique on Via Montenapoleone for an intimate gathering with two world-class skiers, in conversation around the themes of audacity and pushing beyond one’s limits.

Antoine Dénériaz

Antoine Dénériaz, Isolde Kostner and Guido Bagatta

Two different paths, two cultures, yet the same dedication.


Antoine Dénériaz, gold medallist and founder of the eponymous ski brand, is the very epitome of a sporting hero turned entrepreneur. His precision-designed skis are handcrafted from premium materials, marrying innovation with performance – a philosophy very much in line with Berluti’s values. Dénériaz skis were recently showcased in our Rue de Sèvres boutique in Paris, and as a natural next step the display has now moved to Milan.


Dénériaz’s counterpart in conversation was Isolde Kostner, the double world champion and international medallist. Still a leading voice in Italian skiing, Kostner has always embodied the elegance in motion so highly prized by Berluti.


The event was hosted by sports journalist Guido Bagatta, who sparked a lively dialogue between Antoine Dénériaz and Isolde Kostner. Through the stories they shared, the two champions sketched out clear parallels between elite sport and master craftsmanship. What shone through was their shared passion, talent, and pursuit of excellence – resonating with their French and Italian roots, a cultural legacy that’s also at the heart of Berluti.

Discover more

Discover Berluti

Discover Berluti

Berluti. A name synonymous with the mastery of style, it speaks of consummate precision, tailored to suit remarkable men.

Custom Services & Care

Custom Services & Care

The Berluti experience is uniquely comprehensive, a continuous cycle of making, preserving, and reinventing. From choosing your preferred finish to having a piece custom made, ensuring the right aftercare, or getting it restored, our services cover all your needs so each piece becomes a lifelong companion.

Sustainable Berluti

Sustainable Berluti

Berluti’s remarkable elegance is rooted in an eco-conscious, ethical attitude: promoting savoir-faire that anchors design in a sustainable future and preserves the planet.