Berluti and Le Petit Prince: A Celebration of Literature in Tokyo

Following Paris, Berluti continues its dialogue with the poetic world of Antoine de Saint-Exupéry in Tokyo. To celebrate the encounter between literature and craftsmanship, the Maison takes over Ginza Tsutaya, one of the world’s most remarkable art bookstores.

Tokyo, 23 October 2026

Since its publication in 1943, the beloved tale has transcended generations, inviting readers to see the world and those around them in a different light. A sensibility that naturally resonates with the Maison’s philosophy, where the beauty of an object lies as much in its craftsmanship as in the memories it holds.


A new chapter of this story unfolded in Tokyo, a city with which the Maison has shared a special relationship for over twenty years. For the first of three events, Berluti chose Ginza Tsutaya, the iconic bookstore that opened in 2017 within GINZA SIX. Dedicated to art in all its forms, it houses some 60,000 books and offers a distinctive perspective on artistic creation.

At the heart of this space, a special presentation brought together the world of Le Petit Prince and the Maison’s savoir-faire. Visitors were invited to discover creations inspired by Saint-Exupéry’s work, including exclusive designs conceived especially for Japan, and explore the connections between two worlds united by a shared pursuit of authenticity.

Bringing Stories to Life

The encounter between literature and craftsmanship continued throughout an evening celebrating both words and artistry. Selected passages from Le Petit Prince were read and discussed, inviting guests to reflect on the universal significance of the story. Japanese poet Bin Sugawara and singer Miu Sakamoto offered their own interpretations of Saint-Exupéry’s words, bringing new meaning and resonance to the timeless tale.


The evening also showcased the Maison’s savoir-faire, with patina demonstrations and personalised wishes rendered in calligraphy, each offering a different way of giving expression to emotion.

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