Caring for Shoes

Looking after your shoes means a regular, attentive ritual of care: by nourishing the leather and keeping them buffed and gleaming, you preserve their remarkable elegance for years to come.

Berluti’s shoemaking heritage makes us especially invested in looking after footwear properly, and it’s an integral part of our expertise. Regular maintenance is essential – the better it’s cared for, the more enduring its beauty and appeal. These simple steps extend the life of your footwear, whether they’re leather shoes or contemporary sneakers.

A three-step ritual to nourish, protect and enhance your Venezia or full-grain leather shoes:

Cleaning

Remove dirt using a soft cloth for delicate leather, or a soft shoe brush for grained leather, paying particular attention to the flex creases at the instep. Use a welt brush to thoroughly brush the outsoles.

Polishing

Insert shoe trees to maintain the shape of the shoes. Choose a wax that’s slightly lighter than the shoe's original shade, apply it in circular motions with a cotton cloth, leave to dry, and then use a buffing glove to bring out an elegant gleam.

Mirror Shine

For a deep, glossy shine, apply a thin layer of wax mixed with a few drops of water and gently rub it in using circular motions. Focus your attention on the toes and heels to highlight and reinforce these areas.

Shadow sneakers


Although Shadows are designed for everyday wear, they’ll stay sharp-looking and comfortable for much longer with a consistent ritual of care. Regular cleaning will keep the materials soft and supple, ensuring your Shadows don’t lose their wow factor.


Cleaning the uppers: Gently brush with a soft cloth or shoe brush to remove dust and dirt from the textile without snagging it.


Cleaning the outsoles: Dilute some mild liquid soap in lukewarm water and wipe around the outsoles using a soft cloth. This simple step protects the coating of the soles and keeps your sneakers looking box-fresh. 


Stubborn stains: If you get any kind of persistent stain on your shoes, just bring them to our atelier where our experts will make them look as good as new.


Result: With sharp, well-looked-after Shadows, you're always ready to step out in style.

Clean soles are important to the overall appearance of sneakers, and regular TLC will keep your Fast Tracks, Playtimes, or Echapées looking smart.


Dilute some mild liquid soap in lukewarm water and wipe it gently around the outsoles with a soft cloth, so as not to damage the finish.


For any stubborn stains that won’t come off, we invite you to bring your sneakers in to our atelier. Our experts know how to get rid of tricky stains without compromising the material.

Suede calfskin requires regular care: A simple ritual that maintains the soft, supple texture of the leather and preserves its velvety appearance over time. 


Cleaning: Start by removing dirt using a suede brush, paying particular attention to the flex creases on the instep. Next, brush the soles thoroughly with a welt brush.


Routine care: We recommend brushing your shoes after each wear to prevent embedded dirt from dulling or stiffening their texture. Doing this regularly keeps the suede supple and the colour fresh.


Result: With the leather clean, supple and protected, your shoes retain their velvety softness and natural beauty.

A rare and precious material, kangaroo leather is prized for its fine grain, lightness, and exceptional suppleness. Preserving its distinctive sheen calls for a deliberate ritual of care.


Preparation: Insert shoe trees before you start, to hold the shoe’s shape so you can work the leather carefully and evenly.


Cleaning: Remove dirt with a soft cloth, paying particular attention to the flex creases on the insteps, which suffer the most wear. Then brush the soles with a welt brush.


Polishing: Once clean, your shoes are ready to be polished with a suitable wax or cream to nourish the leather and bring out its natural sheen.


Result: With the leather beautified and protected, your shoes keep their shape and their lustre over time.

Discover more

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Discover Berluti

Berluti. A name synonymous with the mastery of style, it speaks of consummate precision, tailored to suit remarkable men.

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Made to your Taste

Step inside a world where remarkable style is tailored to personal preferences. From a bold patina to a modified shoe design or a reissued vintage piece, materials and colours are reimagined to reflect your desires.

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Bespoke Berluti

Our custom services are like a wonderful playground, where clients enjoy the Berluti experience in all its dimensions – from bespoke footwear and made-to-measure suits to one-of-a-kind pieces that only you will own.