Berluti’s New York boutique on Madison Avenue hosted a special celebration, as the Maison marked the 20th anniversary of its presence in the United States. Gathering loyal clients and friends of the House, Berluti paid tribute to the long history of the Maison with its American clientele, which initiated over 100 years ago in Paris and culminated in the opening of its first domestic store in 2005.
Guests embarked on a captivating journey through Berluti's rich heritage upon arrival. Archival pieces, including beautifully patinated shoes and emblematic creations for some of its most renowned American clients, narrated the Maison's evolution from its Parisian origins to its global prominence. Each piece told a story of exceptional craftsmanship, celebrated individuality, and uncompromising elegance.
A culinary highlight was offered by Chef Daniel Boulud, a friend of the House who as Berluti, symbolizes French excellence in the United States. For this special occasion, Chef Boulud crafted a bespoke menu and attended the event as its guest of honor alongside Berluti CEO Jean-Marc Mansvelt.
More than just a look back, the celebration in New York was a promise for the future. It affirmed the profound connection between Berluti and its American clients, and the Maison's continuous ability to evolve while steadfastly preserving its unique identity.
For twenty years, Berluti has embodied a distinct vision of masculine elegance in the United States – bold yet discreet, deeply rooted in craftsmanship and emotion, shaping the elegance of tomorrow, one creation, one encounter, one moment at a time.
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